Founder Doing Sales

I found this article by Micael Oliveira to be one of the succinct and clear message for founder learning sales - 10 tips for Founders doing Sales (from a Founder)

Here are the 10 tips;

1. Be passionate about the product you’re selling.
2. Get to know your customers before selling to them.
3. Don’t oversell. Don’t commit to things you cannot deliver on.
4. Learn from others.
5. Learn and improve your process.
6. Persevere! Always remember to follow up.
7. You won’t close all deals.
8. Be fair when referring to competitors.
9. Fire bad customers.
10. Celebrate the wins.